BEHAVIOURAL SCIENCE FOR YOUR ORGANISATIONAL MISSION
Services for brands with forward-thinkers!


Insight-Driven Behavioural Research
Real change starts with clarity. We uncover the why behind human actions using behavioural science methods, proprietary tools, and ethical research practices. Whether you’re a start-up or global enterprise, we help you test ideas at scale — quickly, inclusively, and meaningfully.

Designing Services That Shape Healthy Behaviour
We co-create practical solutions that make behaviour change stick. By combining scientific evidence, wellbeing principles, and agile design, we help your teams build products and services that are intuitive, impactful, and people-first – across every touchpoint.

Behaviour Change That Lasts
Our frameworks are grounded in decades of behavioural science, adapted to real-world complexity. We help organisations drive long-term, equitable change- especially where old models fall short. Whether it’s workplace wellbeing, health systems, or digital engagement, we combine deep research and design for outcomes that endure.

The industries we transform!
Explore the organisations we offer behavioural science consulting, and design services

Workplace Wellbeing & Culture
Designing organisational cultures where people thrive and performance follows.

Healthcare & Public Health
Interventions that improve health outcomes, patient engagement, and system efficiency through evidence-based behavioural strategies.
Digital Health & AI Technology
Humanising innovation and creating intuitive, ethical, and human-centred experiences.

Education
Consulting with learning environments and ed-tech platforms to foster motivation, retention, and wellbeing- for learners and educators!

Climate & Sustainability
Nudging a sustainable future! We help organisations design eco-friendly habits and green choices that actually stick.

Financial Wellbeing & Inclusion
Helping people make actionable, confident financial decisions.

Consumer Experience
Helping brands build ethical, seamless, value-aligned user experiences that promote conscious choices.

Social Impact & Development
Scaling mission-driven organisations through measurable behavioural outcomes, equitable, and secure data-informed design.

Governance, Investment & Strategy
Embedding unbiased behavioural insight into policy, investment, and leadership.
“WE CONSULT SMALL & BIG BRANDS ON BEHAVIOURAL SOLUTIONS!
…For operational compliance, marketing consumer insights, & innovative product design alike”
THE BLUEPRINT TO YOUR MISSION- UNCOVERED
The behavioural strategy that drive organisational changes

Insight
Understand what’s really driving behaviour
We begin by immersing ourselves in your ecosystem — mapping emotional journeys, decision environments, and user pain points. Our team uses behavioural audits and mixed-method behavioural research to get a clear picture of your needs and uncover hidden risks!

Design
Drawing from behavioural theories and smart human-design, we translate insights into practical design solutions- rethinking products, services, and systems to make better behaviour easier.

Nudge & Iterate
Nudge and validate what works in the real world! Every design is piloted in environments with agile loops, continuous learning, and our support built in.

Embed & Scale
We help you build the structures, habits, and internal capabilities needed for long-term success, including coaching, Nudge playbooks, and frameworks to support A future-fit organisation- where behavioural design isn’t a project, it’s part of your culture.
Ready to make impactful changes?
Choose your industry and area of focus. We'll guide you from insight to action.
READER FAVORITES
Case Studies
Behavioural Research Supports Mental Health AI Prompts
Behavioural Research Supports Mental Health AI PromptsSMOODAI BUILT A TRUSTED MVP IN 6 WEEKS Beyond building AI prompts- we built real emotional intelligence into our app. In just weeks, they helped us rethink our prompts, build smarter experiments, and connect with...
Designing A Behavioural Eco-Product
Explore how behavioural science encourages a sustainable brand consumer behaviours
Rebuilding behaviour Change In A Fatigued Fitness Market
Applying behavioural science to motivate fitness brands